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Data-driven Design for Personalized Fitness 

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About Fitpage 

Fitpage is an innovative fitness app that empowers individuals to achieve their fitness goals. With a focus on personalized workout and nutrition plans, it seeks to harness the power of digital technology to provide a comprehensive fitness solution. Catering to a broad demographic range, from 18 to 65 years, Fitpage makes fitness accessible, motivating, and enjoyable for everyone, irrespective of their fitness levels.

Industry

HealthTech

Year

2020

Services

  • Animation
  • User Experience Design
  • Branding
  • User Interface Design
UX
UI
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VISUAL IDENTITY

Creating an energetic and motivational visual identity

Visual Identity
Colour Style

Our selection of Red as the primary color signified power, passion, and energy, resonating with the intensity of fitness pursuits. Complemented by a dark theme, we added boldness and depth to the design. The vibrant gradients introduced dynamic elements, enhancing user engagement.

HIGHLIGHTS (mobile)

  • Explore

  • Initial Assessment

  • Workout Plan

  • Assessment

  • User Stats

  • Move

  • Nutrition Plan

  • Explore

    The Explore feature guides users through various workout plans on Fitpage, including cardio and weight training categories.

    • MOBILE UI

    Track, learn, and achieve with Fitpage's Mobile UI

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