Data-driven Design for Personalized Fitness

About Fitpage

Fitpage is an innovative fitness app that empowers individuals to achieve their fitness goals. With a focus on personalized workout and nutrition plans, it seeks to harness the power of digital technology to provide a comprehensive fitness solution. Catering to a broad demographic range, from 18 to 65 years, Fitpage makes fitness accessible, motivating, and enjoyable for everyone, irrespective of their fitness levels.

Industry

Health-Tech

Year

2020

Services

Animation

VISUAL IDENTITY

Creating an energetic and motivational visual identity

Colour Style

Our selection of Red as the primary color signified power, passion, and energy, resonating with the intensity of fitness pursuits. Complemented by a dark theme, we added boldness and depth to the design. The vibrant gradients introduced dynamic elements, enhancing user engagement.