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Color Psychology: Understanding How Colors Affect Your Users
We look at the color red, and the first thing that comes into our mind is- danger and warning. Color affects mood and generates emotions. Learning about color psychology is all about looking up for meaning, and perceptions that people make and have for different colors. Understanding Warm and Cool Colors Colors can be broadly…
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What is Leading in Typography?
Have you ever struggled to read text crammed together on a website? Leading in typography is the magic space between lines that makes your text breathe and improves readability. Let’s dive deeper and explore why leading is crucial for creating a user-friendly experience. First, let’s start by understanding what exactly is leading. What is Leading?…
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AI vs Human Designers: The Future of Graphic Design
Several years ago, at an international design symposium, I witnessed an enthralling experiment. Two design teams were given a challenge: create a poster for a fictional event. The catch? One team was armed with the latest AI graphic design tools while the other relied solely on human intuition and experience. The AI-assisted team produced a…
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Best Transformation of AI Graphic Design
In the heart of Milan, there’s a tale of an old painter named Luca. Despite the wrinkles on his hands, he was fervently merging his traditional painting with digital techniques. Observing this, one can’t help but draw a parallel to the evolving world of AI graphic design. We stand at an intriguing junction, where the…
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Top 7 AI Tools for Graphic Design in 2025
Imagine a painter in front of a canvas, palette in hand, contemplating the perfect blend of colors and textures. But what if this painter had a muse whispering in their ear, suggesting which hues could capture the sunlight just so, or which strokes could bring a landscape to life? In 2024, this is not…
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What’s the Difference Between Iconography and Iconology
Iconography and iconology have long sparked debate and confusion, often blending in their definitions and creating a divide among scholars, designers, and historians alike. While both are central to understanding visuals and symbols, each carries its distinct purpose and approach. Iconography, broadly, refers to the study of images and symbols within a particular culture…
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Psychology of Colors in Marketing & Branding
How many times have you stepped into an outlet just because of the flashy colors or the color combination that attracted you? Many times we believe. Color Psychology is the art and study of how colors affect human perception, behavior, and decision-making ability. Studies have shown that colors play an essential role in influencing…
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