UX Design

Hi, I’m Prerna Bagree, AVP – AI Product Building at ProCreator. I began my career in Product Quality Analysis at Infosys before moving into design, driven by a stronger interest in understanding users and building products that make a meaningful difference in how people work and interact with technology. Over the years, I’ve worked across UI/UX design, information architecture, usability testing, product delivery, client management, and design leadership. I’ve led design teams, mentored junior designers, managed client relationships, and worked across different stages of the product development process. Today, my focus has expanded into AI product building. I work at the intersection of product thinking, user experience, design, and AI, exploring how intelligent capabilities can become part of products in ways that remain intuitive, useful, and understandable for users. I’m particularly interested in human-AI interaction, AI product experiences, usability, and helping teams turn emerging AI capabilities into products people can confidently use.