Process

Rashika Ahuja
  • ProCreator vs In-House vs Other Agencies: What Real Outcomes Look Like

    ProCreator vs In-House vs Other Agencies: What Real Outcomes Look Like

    Helping product leaders choose not just a vendor — but a way of working that actually proves value.   The real question behind “Why you?”   When product or design leaders reach out to us, the first conversation is almost always about outcomes.   Then, just before the decision, the familiar questions arrive:   “Why…

  • Top Mistakes to Avoid When Designing for Sustainable Finance

    Top Mistakes to Avoid When Designing for Sustainable Finance

    Redesigning for sustainable finance isn’t about slapping a green color palette on your UI or adding ESG badges in your dashboard. It’s about enabling better decisions, reducing digital waste, and aligning your product design with real-world climate impact. In markets like Singapore — a rising hub for green finance — product teams are waking up…

  • Customer Experience Trends in Singapore to Watch in 2026

    Customer Experience Trends in Singapore to Watch in 2026

    In Singapore’s digital economy, one poor interaction is all it takes to lose a customer.   A staggering 86% of customers would request a refund due to poor service, and 85% would switch to a competitor if the experience didn’t meet their expectations. That’s not just a signal – it’s a siren for CX and…

  • Everything You Need to Know About Android Testing for Apps

    Everything You Need to Know About Android Testing for Apps

    Smartphones have become more affordable in recent years, and their use continues to grow every year due to their ease of use on any device or platform. On average, people now spend 4 hours and 37 minutes per day on their phones, according to Exploding Topics.   The popularity of mobile apps is rising every…

  • Templates to Book Meetings at Singapore Fintech Festival 2025

    Templates to Book Meetings at Singapore Fintech Festival 2025

    Singapore Fintech Festival 2025 isn’t just another conference – it’s the moment to connect with decision‑makers, show your thinking, and open doors for longer-term deals. But here’s the catch: everyone’s trying to get meetings. So unless your outreach is sharp, relevant, and timely, you’ll blend into the noise.   If you’re attending Singapore Fintech Festival…

  • How Product Design Can Drive Better Omnichannel Strategies

    How Product Design Can Drive Better Omnichannel Strategies

    Most omnichannel strategies look good on slides but break in real life. One screen shows a slick UI, the next one shows a broken layout, and the third demands users restart the journey entirely.   Here’s the real problem: tech stacks are evolving faster than the customer experience they’re meant to support. And that’s where…

  • How to Build a Winning End-to-End Customer Experience Design

    How to Build a Winning End-to-End Customer Experience Design

    A great product alone doesn’t create loyalty — a consistent experience does. When every touchpoint, from your website to customer support, feels aligned and familiar, customers build trust and stay longer. According to reports, customers are willing to pay more for a better experience, yet few brands deliver that level of seamless consistency.   Designing…

  • Singapore FinTech Festival 2025: Field Guide for Product & Growth Leaders

    Singapore FinTech Festival 2025: Field Guide for Product & Growth Leaders

    Singapore FinTech Festival (SFF) 2025 is a three-day global event happening from November 12–14 at Singapore EXPO. It brings together product, design, and innovation leaders across FinTech, B2B SaaS, and Applied AI to explore how AI, Tokenisation, and Quantum Technologies are transforming financial services. If you’re building for trust, usability, and intelligent automation—SFF is where…

  • How Can Total Experience Design Unite CX and UX?

    How Can Total Experience Design Unite CX and UX?

    By 2026, Total Experience (TX) Design will no longer be optional – it will define how enterprises compete. TX unites customer experience (CX) and user experience (UX) into a single, integrated growth strategy.   For Singapore enterprises, this means more than just polished interfaces. It’s about delivering seamless omnichannel journeys and building frictionless digital products…