top fintech companies in India

Exploring the Top Fintech Companies in India


Fintech companies in India are changing the game, making banking and finance a lot cooler and more user-friendly. Users can perform banking without ever visiting a bank or talking to a broker just through their phone. That’s what fintech companies in India are offering.

 

They’re using technology to make everything from paying bills and investing in stocks to getting loans super easy and fast. With India’s fintech scene booming, we’re seeing a lot of innovative solutions popping up, designed to make our financial lives better.

 

Whether you’re a tech geek or just someone looking to simplify your finances, the growing fintech companies are something to watch. Let’s look at some stunning fintech start-ups that made making money a little easier.

 

Top Fintech Companies in India

1. Upstox

Upstox, established in 2009 by Ravi Kumar, Kavitha Subramanian, and Shrini Viswanath, has swiftly emerged as one of the top fintech companies in India and leading discount brokers, offering competitive brokerage services and a robust platform for trading in stocks, commodities, and currency derivatives.

upstox - fintech companies in Inida

Its foundation as RKSV Securities and rebranding to Upstox highlighted its commitment to providing intuitive trading solutions and democratizing access to the stock market for all investors. With a focus on technology-driven services, Upstox offers a comprehensive suite of trading tools, including mobile and web-based trading platforms, advanced charting features, and a seamless account opening process.

 

Its dedication to empowering investors with affordable and transparent trading options Let’s take a look at the diverse suite of services and products offered by Upstox.

 

Trading Instruments

  • Equities: Trade and invest in Indian stocks across diverse sectors.
  • Options & Futures: Access derivatives for advanced strategies and hedging.
  • Mutual Funds: Invest in mutual funds with zero brokerage, facilitating wealth creation.
  • IPOs: Participate in new public offerings seamlessly.

Investment Features

  • Margin Trading: Leverage your portfolio for amplified returns (carries risk).
  • GTT Orders: Set Good Till Triggered orders for automated execution.
  • Basket Orders: Trade multiple stocks in a single click for efficiency.

Platform & Tools

  • Advanced Charting: Utilize powerful technical analysis tools for informed decisions.
  • Mobile App & Web Platform: Trade conveniently on the go or from your desktop.
  • Research & Analysis: Access insights, reports, and market updates.
  • Paperless Account Opening: Start investing quickly and hassle-free.

Additional Services

  • Upstox Pro: Tailored features for active traders and investors.
  • Educational Resources: Learn about the markets and build your investment knowledge.
  • Community & Support: Connect with fellow investors and get expert assistance.
  • Upstox has its office in Dadar, Mumbai with over 500 employees.

 

Upstox has over 1Cr+/100M+ downloads on Google’s Play Store with a 4.3 stars rating and 2.85 lakhs of reviews. On Apple’s app store, Upstox has over 5.8K reviews with 4.2 stars rating by the users.

 

2. Razorpay

Razorpay one of the top fintech companies in India, was founded by Shashank Kumar and Harshil Mathur from IIT Roorkee in 2014, Razorpay emerged to simplify online payments for small and medium businesses in India, particularly ecommerce.

 

Recognizing the challenges SMBs and SMEs faced with digital transactions, Razorpay introduced a user-friendly payment gateway, enabling startups to easily integrate payment systems on their websites. Amidst the 2020 pandemic, Razorpay launched Cash Advance, offering a collateral-free line of credit to support struggling MSMEs, and partnered with NPCI to initiate UPI Autopay for recurring payments, enhancing consumer payment experiences.

razorpay

Additionally, a strategic collaboration with Mastercard in 2021 aimed to digitize MSME payments further. Through a series of successful funding rounds, including becoming a unicorn in 2020, Razorpay has established itself as a pivotal player in India’s fintech ecosystem, offering innovative payment solutions.

 

Razorpay offers a wide array of services and products designed to facilitate seamless financial transactions for businesses of all sizes, particularly focusing on the needs of startups, SMEs, and large enterprises within the Indian market.

 

Here are some of its key services and products.

1. Payment Gateway

Razorpay’s core offering, the payment gateway, allows businesses to accept payments through various modes including credit/debit cards, net banking, UPI, and popular mobile wallets.

 

2. Payment Links

A solution for businesses without a website, payment links can be sent via SMS, email, or other messaging platforms to collect payments.

 

3. RazorpayX

A new banking platform that provides business banking solutions such as vendor payments, salary disbursements, and automated reconciliations.

 

4. Razorpay Smart Collect

A product that enables businesses to accept payments through NEFT, RTGS, and IMPS with virtual bank accounts.

 

5. Razorpay Route

This service facilitates money movement for businesses, enabling features like split payments and vendor settlements.

 

6. Razorpay Subscriptions

A recurring billing platform designed for businesses to manage subscriptions and periodic payments.

 

7. Razorpay Capital

A financing solution that provides businesses with quick access to credit and working capital.

 

8. Razorpay Thirdwatch

An AI-driven product aimed at reducing fraud in e-commerce transactions by analyzing and flagging potentially fraudulent activities.

 

9. UPI Autopay

In partnership with NPCI, Razorpay offers UPI Autopay for recurring payments, making the subscription model more accessible and manageable for Indian consumers and businesses.

 

These products and services are tailored to streamline online payment processing, banking operations, fraud prevention, and financial management, thereby enabling businesses to focus more on their core activities. Razorpay has over 1M+ downloads on Google’s Play Store and on Apple’s app store, it has over 968 ratings by users.

 

3. PhonePe

Founded in December 2015 by Sameer Nigam, Rahul Chari, and Burzin Engineer, PhonePe one of the top fintech companies in India and India quickly established itself as a pioneer in India’s digital payments sector.

 

In partnership with Yes Bank, it launched a UPI-based app in August 2016, revolutionizing how Indians transact by offering a multitude of services including money transfers, mobile recharges, bill payments, and investments in mutual funds and gold.

 

Acquired by Flipkart in April 2016, PhonePe has expanded its ecosystem to support over 3.6 crore merchants nationwide, becoming the market leader in UPI transactions. With over 50 crore registered users, PhonePe’s innovation continued with the introduction of Aadhaar-based UPI activations and international UPI payments, solidifying its dominance in India’s digital payment landscape and recently launching ‘Pincode’, a hyperlocal e-commerce app, further diversifying its service offerings.

phonepe

PhonePe offers a wide array of digital payment and financial services, including

 

  • Money Transfers: Allows users to send and receive money instantly using the Unified Payments Interface (UPI).
  • Mobile Recharges: Provides services for recharging prepaid mobile connections.
  • DTH and Data Card Recharges: Enables users to recharge their Direct-To-Home (DTH) services and data cards.
  • Utility Payments: Facilitates payments for utilities such as electricity, gas, and water bills.
  • Investments: Offers investment options in mutual funds and tax-saving funds, along with the purchase of digital gold.
  • Insurance Products: Provides options to buy various insurance products directly through the app.
  • Merchant Payments: Accepts payments at both online and offline merchant outlets across the country, promoting cashless transactions.
  • Financial Services: In partnership with financial institutions, PhonePe also offers services like micro-loans and buy now, pay later options.

 

The PhonePe platform is designed to be user-friendly, supporting 11 Indian languages, which has significantly contributed to its widespread acceptance and usage across India.

 

PhonePe has over 50Cr+/500M+ downloads on Google’s Play Store and over 1Cr+ reviews with 4.3 stars rating by the users. Whereas apple’s app store, has over 5.3M ratings and reviews.

 

4. CRED

CRED, one of the top Bangalore-based fintech companies in India founded in 2018 by entrepreneur Kunal Shah, has quickly risen as a pivotal player in the Indian financial sector. This innovative platform rewards users for timely credit card payments, allowing them to make house rent payments and access short-term credit lines.

 

CRED has broadened its suite of offerings to include Cred RentPay, Cred Cash, and a peer-to-peer lending feature, Cred Mint, among others, targeting over 5.9 million users by 2021 and handling 20% of India’s credit card bill payments.

cred

Despite critiques regarding its valuation and monetization strategy, CRED continues to attract substantial investment, securing funds from notable investors like DST Global, Sequoia Capital India, and Tiger Global, reaching a valuation of $6.4 billion by mid-2022.

 

CRED offers a variety of key services and products focused on leveraging and rewarding good financial behavior among credit card users in India. These include

 

  • Cred RentPay: Allows users to pay their rent with their credit card, enabling them to earn rewards on these transactions.
  • Cred Cash: Offers instant credit lines to its users, providing short-term loans that can be repaid over a specified period.
  • Cred Pay: A payment solution for members to use their CRED coins to avail discounts at partner merchants.
  • Cred Store: An exclusive marketplace for CRED members where they can access curated products and experiences.
  • Cred Travel Store: Provides travel deals and offers exclusively for CRED members.
  • Cred Mint: A peer-to-peer (P2P) lending platform that connects lenders with borrowers, allowing members to earn interest on their idle money.

 

These innovative services and products are designed to reward users for their financial discipline, making CRED a comprehensive financial platform for managing and maximizing credit card benefits.

 

On the Google Play Store, CRED has over 10 million reviews with an average rating of 4.4 stars. On the Apple App Store, CRED has over 200,000 reviews with an average rating of 4.1 stars.

 

5. PaywithRing

Launched in 2022 by OnEMi Technology Solutions Pvt. Ltd., the pioneer behind Kissht, PaywithRING stands at the forefront of India’s fintech startup evolution, catering to the dynamic needs of aspirational millennials.

 

This trailblazing app enables users to effortlessly transfer funds, make payments across a myriad of offline and online platforms, and enjoy the benefits of all transactions within one billing cycle at zero percent interest.

 

With a focus on instant gratification, RING, one of the fintech companies in India rewards every transaction with cashback and discounts at partner merchants, simultaneously aiding users in building a solid credit profile. The platform extends its financial ecosystem to include loans, insurance, and investments, supported by over 5 lakh+ merchants.

paywithring

RING is not just redefining financial transactions but also cultivating an inclusive workplace culture, emphasizing employee well-being and innovation.

 

Here are the key services and products of Paywithring

 

Payment Gateway

  • Scan and Pay: Easily scan QR codes at over 10 lakh merchant stores across India to make quick and secure payments using the Paywithring UPI.
  • Online Payments: Pay for online purchases on partner websites and apps using Paywithring.
  • Bill Payments: Pay your phone, electricity, water, and other bills directly through the Paywithring app.
  • Money Transfer: Send and receive money instantly to anyone within the Paywithring network or to any bank account using UPI.

 

Financial Services

  • Ring Power Loans: Get instant pre-approved loans of up to Rs. 5 lakhs with flexible repayment options.
  • Ring Limit: Get instant credit of up to Rs. 35,000 for your everyday needs.
  • Savings Account: Open a savings account with Paywithring to earn interest on your deposits.
  • Insurance: Purchase various insurance plans, including two-wheeler insurance, travel insurance, and micro health insurance, directly through the Paywithring app.

 

On Google Play Store, Paywithring has over 500,000 reviews with an average rating of 4.1 stars and hass over 1Cr+/10M+ downloads. Currently, it is not available on App Store.

 

6. Mswipe

Mswipe, one of the fintech companies in India, caters to the burgeoning merchant community with a diverse array of financial solutions and POS terminals. With products ranging from compact palm-sized devices to advanced Smart POS options, QR Code systems, and the innovative Boombox—alerting merchants through sound and display—Mswipe is at the forefront of introducing market-first technologies.

 

Beyond payment solutions, its subsidiary, Mcapital, offers instant digital loans, reinforcing Mswipe’s commitment to bolstering merchant growth. Partnering with extensive banking, insurance, and enterprise networks, Mswipe’s services span over 16,000 pin codes in more than 800 cities, driven by the mission to digitize India’s retail landscape and empower stores of all sizes towards self-reliance.

mswipe

Mswipe, a prominent player in the Indian payment processing space, offers a range of products and services tailored to businesses of all sizes. Here’s a breakdown of their key offerings

 

Payment Acceptance Solutions

  • Point-of-Sale (POS) Terminals: Mswipe provides a variety of POS terminals, from sleek smartphones to ruggedized devices, catering to diverse business needs.
  • QR Code & Contactless Payments: Accept payments through QR codes and contactless methods like NFC for greater convenience and security.
  • Payment Links: Create shareable payment links to collect payments online or via social media.
  • UPI Payments: Accept instant payments through the Unified Payments Interface (UPI) network.
  • EMI Options: Offer customers the option to pay in installments on various credit cards and debit cards.

 

Value-Added Services

  • Merchant Loans: Access unsecured business loans for inventory purchases, marketing expenses, and more.
  • Buy Now, Pay Later (BNPL) Solutions: Integrate BNPL options like ZestMoney and LazyPay to attract new customers and increase checkout conversions.
  • Inventory Management System: Manage inventory, track sales, and generate reports through Mswipe’s integrated system (Mventry).
  • Customer Relationship Management (CRM) Tools: Engage with customers, send targeted promotions, and manage loyalty programs.
  • Data Analytics & Reporting: Gain insights into your sales data and customer behavior for informed business decisions.

 

Additional Features

  • 24/7 Customer Support: Get assistance in multiple languages through phone, email, or chat.
  • Seamless Integration: Integrate Mswipe solutions with your existing accounting software and business systems.
  • Multiple Payment Gateways: Choose from various payment gateways depending on your business needs.
  • Competitive Pricing: Mswipe offers transparent pricing structures and various plan options.

 

Mswipe’s merchant app has over 10L/1M+ downloads on Google’s playstore with over 10K reviews.

 

7. WazirX

WazirX, one of the top fintech companies in India for Bitcoin and cryptocurrency exchange, was launched in 2018 and quickly ascended to become the nation’s most trusted crypto trading platform. As part of the global Binance group, WazirX has expanded its reach, serving over 6 million users with a monthly trading volume of $5.4 billion.

 

Founded by Nischal Shetty, a forefront advocate of the #IndiaWantsCrypto campaign, WazirX played a pivotal role in reviving India’s crypto trading amidst regulatory challenges by introducing the world’s first automated P2P trading platform.

wazirx

Despite facing legal battles and regulatory uncertainties, WazirX has remained committed to making crypto accessible in India, actively working towards positive regulations in collaboration with the Internet and Mobile Association of India (IAMAI).

 

WazirX is a leading cryptocurrency exchange platform in India, offering a variety of services and products to its users. Here are some of the key ones

 

Services

  • Cryptocurrency Trading: WazirX allows users to buy, sell, and trade a wide range of cryptocurrencies, including Bitcoin, Ethereum, Litecoin, and many more.
  • P2P Trading: WazirX also offers a peer-to-peer (P2P) trading platform where users can directly buy and sell cryptocurrencies with each other.
  • Staking: Users can stake their cryptocurrencies on WazirX to earn passive income. Staking involves locking up your crypto for a certain period of time to support the network and earn rewards.
  • Margin Trading: Margin trading allows users to borrow funds from WazirX to amplify their trading positions. This can be a risky strategy, so it is important to use margin trading with caution.
  • NFT Marketplace: WazirX also has an NFT marketplace where users can buy, sell, and create non-fungible tokens (NFTs).

 

Products

  • WazirX WRX Token: The WRX token is the native token of the WazirX platform. WRX token holders enjoy a number of benefits, such as discounts on trading fees, access to exclusive features, and participation in governance decisions.
  • WazirX P2P App: The WazirX P2P app is a separate app that allows users to easily and securely trade cryptocurrencies with each other.
  • WazirX Academy: WazirX Academy is a free online resource that provides educational content on cryptocurrencies and blockchain technology.

 

These are just some of the key services and products offered by WazirX. The platform is constantly evolving, so it is always a good idea to check the WazirX website for the latest information.

 

WazirX has over 10M+ download on the Google’s PlayStore with 663K reviews along with 4-star ratings by the users. On Apple’s app store, it has over 49.9K reviews and ratings.

 

8. Impact guru

Impact Guru, a pivotal crowdfunding fintech platform, was initiated within Harvard Innovation Lab’s Venture Initiation Program in 2014 and further nurtured at PACT, Impact Hub Singapore in 2015.

 

Co-founded by Wharton alumnus Piyush Jain and Khushboo Jain from Welingkar Institute of Management, it was officially launched by Maneka Gandhi in September 2015.

 

Specializing in facilitating donations for NGOs, social enterprises, startups, and individuals, Impact Guru has successfully channeled over ₹150 crore ($19 million) to various causes across 15+ countries. In its journey, the platform secured ₹3.3 crore ($410,000) in seed funding in 2015 from RB Investments and Fundnel. It has also fostered strategic alliances with Fundnel, UN Women, and GlobalGiving, significantly enhancing its global footprint and support for social causes.

impact guru

Impact Guru offers key products and services focused on crowdfunding solutions for a wide range of sectors. Here are their main offerings

 

  • Crowdfunding for NGOs: Providing a platform for non-governmental organizations to raise funds for social, environmental, and community-based projects.
  • Social Enterprises Support: Facilitating fundraising for social enterprises that aim to solve critical social issues with innovative solutions.
  • Startups and Individuals: Enabling startups and individuals to raise capital for business ventures, personal emergencies, medical expenses, or creative projects.
  • Mobilization of Funds Across Borders: Impact Guru has expertise in mobilizing funds from a global donor base, supporting causes and organizations in over 15 countries.
  • Strategic Partnerships: Collaborating with international platforms like Fundnel and GlobalGiving, and organizations such as UN Women to extend the reach and impact of fundraising campaigns.
  • Their services are designed to offer seamless fundraising experiences, leveraging technology to maximize impact and support for beneficiaries.

 

Impact Guru has over 10K+ downloads on Google’s Play Store. You can download it from Apple’s app store.

 

9. Groww

In 2016, four Flipkart employees – Lalit Keshre, Harsh Jain, Ishan Bansal, and Neeraj Singh, quit their jobs to start a venture that could make investing easy. They called this venture Groww and started operations In 2017.

 

Groww, emerging as a beacon in India’s financial services landscape, offers a comprehensive platform where investors can effortlessly navigate through an array of investment solutions including mutual funds, stocks, US Stocks, ETFs, IPOs, and Futures & Options.

groww

Founded with the ethos of demystifying investment for the masses, Groww provides a 100% paperless, free Demat and trading account opening process, coupled with an unbiased evaluation of financial products. It prioritizes secure transactions and educates investors with technical analysis and advanced charting tools for informed decision-making.

 

Groww’s mission, powered by a customer-obsessed and integrity-driven team, is to equip every Indian with the tools and confidence for financial decision-making, aspiring to be the nation’s trusted financial partner through its multi-product platform.

 

Groww has emerged as a major player in fintech companies in India, offering a diverse range of products and services catered towards both novice and experienced investors. Here’s a breakdown of their key offerings.

 

Investing

  • Stocks & Intraday Trading: Buy and sell shares of Indian companies, with access to intraday trading for active investors.
  • Mutual Funds & SIPs: Invest in a wide range of direct mutual funds across various categories, with both lump sum and systematic investment plan (SIP) options.
  • Futures & Options (F&O): Utilize advanced derivative instruments for experienced traders.
  • US Stocks: Invest in fractional shares of US-listed companies through Groww Global.
  • Demat Account: Store your shares and mutual funds securely in a digital format.


Additional Services

  • Gold Savings: Invest in digital gold with instant purchase and redemption options.
  • Tax-Saving Investments: Explore tax-saving investment options like ELSS mutual funds and tax-free bonds.
  • Margin Trading: Access leverage to amplify your returns (carries additional risk).
  • IPO Investing: Participate in new public offerings seamlessly.

 

Features & Platforms

  • User-friendly Mobile App & Web Platform: Manage your investments conveniently on the go or from your desktop.
  • Advanced Charting: Utilize technical analysis tools for informed investment decisions.
  • Research & Analysis: Access insights, reports, and market updates from Groww and various research partners.
  • Paperless Account Opening: Start investing quickly and easily.
  • 24/7 Customer Support: Get assistance through phone, email, or chat.

 

Groww has over 50M+ downloads on Google’s Play Store with 1M+ reviews along with 4.4 stars of rating. On the other hand, it has over 35K+ ratings and reviews on Apple’s app store.

 

10. Zerodha

Nithin Kamat and Nikhil Kamath founded on August 15, 2010, Zerodha, an Indian fintech company, emerged with a mission to dismantle barriers faced by traders and investors in India concerning cost, support, and technology.

 

The name Zerodha itself, a fusion of “Zero” and “Rodha” (Sanskrit for barrier), reflects this commitment. Over the years, their disruptive pricing models and in-house technology have propelled them to become the largest stock broker in India.

zerodha

With a client base exceeding 1 crore, Zerodha facilitates millions of daily orders, contributing significantly to Indian retail trading volumes. Their influence extends beyond brokerage, encompassing educational initiatives and a fintech fund, Rainmatter, dedicated to fostering growth in the Indian capital markets.

 

Zerodha, a prominent discount broker in India, caters to both beginner and experienced investors with a robust suite of services and products. Here’s a breakdown of their key offerings.

 

Investment & Trading

  • Equity Investing: Trade and invest in Indian stocks across various sectors.
  • Futures & Options (F&O): Access derivative instruments for advanced strategies and hedging.
  • Direct Mutual Funds: Invest in a wide range of direct mutual funds with zero brokerage.
  • IPO Investing: Participate in new public offerings seamlessly.
  • Bonds & Government Securities: Trade sovereign and corporate bonds.
  • Commodities: Invest in gold, silver, and other commodities.
  • Currency Derivatives: Trade currency futures and options to manage forex exposure.

 

Trading Platforms & Tools

  • Kite: Zerodha’s flagship platform, offering a user-friendly interface for trading across asset classes.
  • Console: Advanced platform for active traders with technical analysis tools and order management features.
  • Kite Connect: API for developers to integrate Zerodha’s trading functionalities into their applications.
  • Varsity: Educational platform with courses, articles, and webinars to empower investors.

 

Additional Services

  • Zerodha Coin: Invest in fractional shares of US stocks with seamless international investing.
  • Zerodha Partner: Program for financial advisors to offer Zerodha’s services to their clients.
  • Margin Trading: Access leverage to amplify your returns (carries additional risk).
  • Zerodha Tax: Tax filing and investment advisory services through partner platforms.

 

Unique Features

  • The flat brokerage of ₹20 per order across segments, making it cost-effective for frequent traders.
  • Focus on technology and innovation, resulting in user-friendly platforms and tools.
  • Strong community engagement through Kite Connect and Varsity.
  • Transparency and focus on investor education.

 

Kite by Zerodha is a trading platform that has over 10M+ downloads on Google’s Play Store and has over 336K reviews with a 3.8 stars rating. On the Apple app store, it has over 390 ratings.

11. Nimbbl

Founded by seasoned payments and fintech professionals, Amit Bansal and Anurag Pandey, Nimbbl emerges as the future of One-Click Checkout Payments. Addressing the pressing concerns of payment failures and subpar customer experiences for businesses, and fintech companies in India, Nimbbl offers a fresh perspective on the payment process.

 

Their unified integration covers a multitude of payment methods and providers, ensuring a seamless and enhanced experience at scale, leading to higher conversions. Nimbbl distinguishes itself by providing a 1-Click checkout experience, consolidating major payment methods and technologies into a single, optimized integration.

 

Catering to businesses of all sizes, payment aggregators, financial institutes, banks, and pay-later providers, Nimbbl stands out as a comprehensive solution in the online payment landscape.

 

Nimbbl operates as a one-stop solution for online businesses seeking to enhance their checkout experience and boost conversions through streamlined payment options. Here’s an overview of their key offerings.

 

Payment Services

  • One-Click Checkout: Offer a fast and convenient checkout process for customers, reducing cart abandonment and increasing sales.
  • Multiple Payment Methods: Integrate with various payment gateways, wallets, and Buy Now, Pay Later (BNPL) options like LazyPay and ZestMoney to cater to diverse customer preferences.
  • Seamless International Payments: Accept payments from customers globally with competitive exchange rates.
  • Subscription Management: Facilitate recurring payments for memberships, subscriptions, and SaaS products.

 

Value-Added Features

  • Pay Later Solutions: Integrate Nimbbl’s own Pay Later solution, powered by RBI-licensed partners, to offer customers flexible payment options and expand reach.
  • Customizable Checkout Experience: Build a branded and personalized checkout experience that aligns with your brand identity.
  • Real-time Analytics: Track your payment performance and gain insights into customer behavior for informed business decisions.
  • Fraud Prevention: Utilize advanced fraud detection tools to ensure secure transactions.

 

Developer-Friendly Solutions

  • Multiple Integration Options: Choose from various integration methods (Plug and Play, Standard Checkout, Custom Checkout) based on your needs and technical expertise.
  • API and SDKs: Access comprehensive APIs and SDKs to seamlessly integrate Nimbbl’s services into your website or app.
  • Detailed Documentation: Benefit from well-documented resources and support to facilitate integration and customization.

 

12. Acko

Established in 2016 by founders Varun Dua and Ruchi Deepak, ACKO, one of the top fintech companies in India revolutionizes the insurance landscape as India’s pioneering digital insurer. Dispelling the stereotype of conventional insurance, ACKO infuses vibrancy and innovation into the industry.

 

Within three years, it has emerged as the fastest-growing insurance company, boasting over 50 million unique customers. A team of over 400 passionate individuals, including Varun Dua and Ruchi Deepak, drives this transformation, employing technology to streamline insurance processes, eliminate paperwork, and introduce cutting-edge products.

acko

Acko has introduced innovative offerings like trip insurance and electronics cover, earning accolades such as the Golden Peacock Innovative Product and recognition on LinkedIn’s Top Startups list. Backed by influential investors including Amazon and Accel Partners, ACKO continues to redefine insurance with custom pricing, instant policies, and rapid claim settlements, making insurance as friendly as a smile.

 

Acko offers a range of insurance products and services catering to both individuals and businesses. Here’s a breakdown of their key offerings.

 

Individual Insurance

  • Car Insurance: Comprehensive, Third-party, Own damage, Zero Depreciation car insurance plans with various add-on options.
  • Bike Insurance: Comprehensive, Third-party, Own damage bike insurance plans with add-ons like key protect and engine protect.
  • Mobile Insurance: Affordable plans covering accidental damage, liquid damage, and theft.
  • Travel Insurance: Domestic and international travel insurance covering medical expenses, trip cancellation, baggage loss, etc.
  • Term Life Insurance: Term life plans offering financial protection to your loved ones in case of an unforeseen event.
  • COVID-19 Health Insurance: Comprehensive coverage for hospitalization expenses, home care, and other treatment costs associated with COVID-19.

 

Business Insurance

  • Shop Insurance: Covers fire, burglary, theft, and other risks for businesses like shops, retail outlets, and restaurants.
  • Office Insurance: Protects office equipment, furniture, and other assets from various risks.
  • Professional Indemnity Insurance: Protects professionals like architects, lawyers, and consultants from claims of negligence.
  • Cyber Insurance: Helps businesses recover from cyberattacks and data breaches.
  • Group Health Insurance: Covers medical expenses for employees and their dependents.

 

Additional Services

  • 24/7 Claims Assistance: Acko provides prompt and hassle-free claim settlement processes through their online platform and mobile app.
  • Instant Policy Issuance: Get your insurance policy immediately after purchase on the Acko app or website.
  • Flexible Payment Options: Pay your premiums through various methods like credit cards, debit cards, and net banking.
  • Seamless Renewal: Easily renew your policy online without any paperwork.

Acko has over 5M+ downloads with 208K reviews with 4.5 stars of rating on Google’s Play Store. Whereas on the Apple app store, it has over 19K reviews with a 4.8 star rating.

 

India’s fintech startup scene is experiencing an unprecedented boom, transforming the way we manage our finances. From making payments and investing in stocks to securing loans and insurance, fintech companies in India and across India are democratizing financial services, making them accessible to everyone, not just those with hefty bank accounts.

 

UX Design plays a crucial role in changing the fintech game in India as every users expects to understand complex terms in finance and have a great experience using such big fintech platforms. Let’s understand how ProCreator helped to improve the performance of a fintech platform with the help of UX/UI Design.

 

13. ZebPay: Revolutionizing Cryptocurrency Trading with ProCreator’s Design Innovation

Client Overview

ZebPay, heralded as India’s most trusted cryptocurrency exchange, offers a comprehensive digital currency trading experience across all major platforms including Web, Android, and iOS. Catering to a diverse user base, ZebPay aims to demystify cryptocurrency trading for beginners while providing advanced traders with the tools they need to succeed.

 

Challenge

The primary challenge faced by ZebPay was developing a platform that resonates with users of varying expertise levels – from novices to seasoned traders. The goal was to design an intuitive, user-friendly interface that not only attracts future generations of traders but also provides ZebPay a distinct edge in the competitive fintech landscape.

 

Ensuring first-time users felt supported and could navigate the platform with minimal external help was paramount. Additionally, creating a seamless cross-platform experience that allowed users to effortlessly manage their portfolios was crucial.

 

Solution by ProCreator

ProCreator approached these challenges head-on by focusing on a personalized user journey for each segment of ZebPay’s clientele. Recognizing the diverse needs of its user base, ProCreator implemented a tailored recommendation system, powered by a preliminary quiz to gauge the user’s proficiency and preferences in cryptocurrency trading.

 

To engage users across all levels of expertise, the design included ’empty states’ with actionable prompts that highlight the benefits of various platform features. This approach not only educated users but also encouraged portfolio growth through informed actions such as buying, lending, borrowing, and setting up Systematic Investment Plans (SIPs) in crypto.

 

A standout feature introduced by ProCreator was the investment value insight tool. This innovative feature enables users to compare the initial investment against the current value of their crypto holdings, offering strategic suggestions for portfolio enhancement.

 

Outcome

The design overhaul by ProCreator significantly enhanced ZebPay’s user experience, making it a frontrunner among fintech companies in India and beyond. By addressing the needs of a multi-faceted user base and reducing the dependency on support tickets, ProCreator helped ZebPay achieve its goal of making cryptocurrency trading accessible and engaging for everyone.

 

At Procreator, our expertise of AI in design propels your Fintech requirements beyond mere aesthetics, ensuring it resonates deeply with your users’ needs through intuitive usability and smart functionality. As a leading UI UX design agency, we specialize in devising strategies that refine user experiences and integrate the latest Fintech trends.

 

Eager to elevate your Fintech app to unprecedented heights? Partner with Procreator, the best UI/UX design company, to harness innovative UX strategies that redefine the FinTech landscape.

 

FAQs

Fintech is indeed the future, streamlining financial transactions, making banking more accessible, and innovating payment solutions globally.

As of early 2023, India is home to over 6,636 fintech companies, showcasing rapid growth in digital finance.

Sandesh Subedi

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