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Role of UX in Virtual Reality
Virtual Reality(VR) is the latest buzzword; it’s something all the biggest tech giants like Google, Facebook, Samsung, and many others are investing in. Virtual reality has been around for a while, with the first head-mounted display being developed in 1968 to be precise, but it ended up becoming nothing more than a lab experiment. …
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Creating User Personas: A Step-by-Step Guide
Art and design are subjective, and different people will respond to them in different ways based on their feelings, likings, and values. While designing a website/application, making a product, or planning a marketing campaign, it is necessary to understand the target audience. It allows us to have a focused approach and accomplish desired goals. …
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How to Build a UX Portfolio with Examples
The UX design industry is a vast, complex, and one of the in-demand sectors in the current market. There are various areas like User Research, Visual Design, Content Creation, Interaction design, and many more. When applying for a position as a UX designer, it is crucial to find out your niche area and then portray…
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The Future of Design: AI and Product Development
Remember the days of meticulously hand-painting billboards? They were giants of the advertising world, capturing imaginations and shaping trends. But like the brushstrokes fading away, the era of hand-painted billboards is slowly receding, replaced by the sleek sterility of digital displays. With new rapidly changing technology, AI has become the most used and discussed…
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Mastering Food App UX: 5 Key Strategies
I was jotting down my to-do list when I heard a ting sound notification on my phone. It’s Zomato and Swiggy flattering me with their impressive UX Writing. Swiggy is a flirt; it says, “Hey, I missed you. Did you miss your Pizza and Pastries?” Whereas Zomato is a storyteller with a delivery message, “Slow…
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4-Step Guide to Building a User-Centric Product Roadmap
Imagine building a magnificent bridge, only to find it leads nowhere. Similarly, a product devoid of user focus can be a costly and frustrating endeavor. In the fast-paced world of mid-sized businesses, a user-centric product roadmap is the missing piece to bridge the gap between ambition and success. Think of your product roadmap as…
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How to Use UX Research to Reduce Churn Rate
Think about your customer base as a lively garden, full of vibrant blossoms and churn rate as the number of those blossoms deciding to take a stroll out of your garden. It’s like bidding farewell to some of those flowers within a specific timeframe. Now, if you notice a sudden exodus of flowers, it’s…
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9 Essential Skills for UI/UX Design to Boost Collaboration
Have you met Alex and Maya? They are UI/UX Designers confronted with a challenging project. Despite their brilliance, they found themselves tangled in a web of miscommunications and delays. Their manager shared a riveting tale about a grand symphony orchestra, where each player contributed with a different instrument, creating a melody that was rich, harmonious,…
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10 Steps Guide to Master Data-Driven Design
Do you know how some websites seem to understand your preferences and needs so well? It’s like they were designed just for you. Well, that’s because they probably were. In the world of data-driven design, designers use insights and analytics to create websites that align perfectly with user behavior. It’s like having a master chef…
UX Design
