Rashika Ahuja

Rashika Ahuja
  • Accessibility in UX Design for Users with Disabilities

    Accessibility in UX Design for Users with Disabilities

    The world is diverse, with all types of people. A few might be lucky to have all the abilities to function daily and access technology/digital products. However, there is a considerable chunk of the population who have disabilities that may hinder their access to an easy digital life.   An estimated 1.3 billion people experience…

  • ProCreator Recognized as a Clutch Global Leader for 2023

    ProCreator Recognized as a Clutch Global Leader for 2023

    ProCreator – Global Design Agency, with headquarters in Mumbai, announced today its recognition as a 2023 Global Award winner for UX/UI Design services on Clutch, the leading global marketplace of B2B service providers. Honorees are selected based on their industry expertise and ability to deliver scores that are calculated based on the client feedback from…

  • Showcasing User-created content: Best Practices

    Showcasing User-created content: Best Practices

    User-created content (UCC) stands as the bustling marketplace of ideas, much like a town square where every voice adds to the rich tapestry of stories. Authentic narratives from users are not merely anecdotes; they’re the compass guiding brand journeys.   With a staggering 92% of consumers placing trust in UCC over traditional advertising, it’s clear…

  • Mastering the UX Review: A Guide and Toolkit

    Mastering the UX Review: A Guide and Toolkit

    In UI/UX design, there exists a compass that seasoned professionals and leading web development companies in India, like ProCreator, have come to value immensely: the UX review. While many perceive design as a mesmerizing blend of art and science, an interplay of colors, typography, and space, there’s an underlying rhythm to it – the art…

  • 5 Reasons UX Design Brings Value to Startups

    5 Reasons UX Design Brings Value to Startups

    Startups are known for three things – ideas and innovation, passion for taking risks, and the ‘can do’ spirit. Startups move through various stages like ideation, prototyping, MVP, product-market fit research, and more. Many might feel that investing in UX/UI design would waste time and money and is not required at these initial stages. This…

  • Why must a designer learn to write?

    Why must a designer learn to write?

    As a designer, a major part of my day apart from designing screens is communicating with different stakeholders, including clients, developers, my boss, or colleagues. Communicating my ideas and my thoughts effectively is a crucial part of my job.   How does writing come into the picture? Almost 70% of all the communication I do…

  • How to conduct a UX Audit?

    How to conduct a UX Audit?

    A user just visited your website, checked out some of the products, added them to the cart, and dropped off just before the checkout. The website didn’t crash, and there were no technical glitches, yet this happens for many users. How would you know the reason? Whether it was the lack of payment methods, too…

  • UX Writing: The Voice Behind Your Designs

    UX Writing: The Voice Behind Your Designs

    A customer-centric approach and user-oriented interface are the words that we hear the most when talking about design or any other sphere of it. But can you achieve it if it doesn’t carry apt content with which a user can connect? The answer for me is an obvious no.   There is a great saying,…

  • What are the characteristics of an icon?

    What are the characteristics of an icon?

    Icons are used as the means to communicate important information, via a symbol or an image. Like illustrations or typography, icons should also match the style and tone of the brand. There are a few characteristics of an icon that collectively form a part of well-designed icons. Clarity Icons should be understandable to the user…