Rashika Ahuja

Rashika Ahuja
  • Micro-interactions to help improve UX

    Micro-interactions to help improve UX

    Humans are social beings, and they need to have periodic human interactions to be happy. But with changing times, most of us spend our time using digital devices. In such circumstances, it becomes essential to provide similar interactive experiences in technology for human use. Visuals and sound increase user engagement. But using micro-interactions for improved…

  • 5 Reasons UX Design Brings Value to Startups

    5 Reasons UX Design Brings Value to Startups

    Startups are known for three things – ideas and innovation, passion for taking risks, and the ‘can do’ spirit. Startups move through various stages like ideation, prototyping, MVP, product-market fit research, and more. Many might feel that investing in UX/UI design would waste time and money and is not required at these initial stages. This…

  • Why must a designer learn to write?

    Why must a designer learn to write?

    As a designer, a major part of my day apart from designing screens is communicating with different stakeholders, including clients, developers, my boss, or colleagues. Communicating my ideas and my thoughts effectively is a crucial part of my job.   How does writing come into the picture? Almost 70% of all the communication I do…

  • How to conduct a UX Audit?

    How to conduct a UX Audit?

    A user just visited your website; he checked out some of the products, added them to the cart, and dropped them off just before the checkout. The website didn’t crash; neither was there any technical glitch, yet it happened for many users. How would you know the reason? Whether it was the lack of payment…

  • 5 Key Reasons to Hire a UX Design Agency

    5 Key Reasons to Hire a UX Design Agency

    The importance of UX Design is gaining momentum, and not only does it provide a commendable experience for the users but also, the ROI of UX is high. The industry-leading organizations are taking a UX-led path where they are trying to create more user-centric and design-led products.   So how do you start to maximize…

  • UX Writing-Providing voice to your designs

    UX Writing-Providing voice to your designs

    A customer-centric approach and user-oriented interface are the words that we hear the most when talking about design or any other sphere of it. But can you achieve it if it doesn’t carry apt content with which a user can connect? The answer for me is an obvious no. There is a great saying, a…

  • What are the characteristics of an icon?

    What are the characteristics of an icon?

    Icons are used as the means to communicate important information, via a symbol or an image. Like illustrations or typography, icons should also match the style and tone of the brand. There are a few characteristics of an icon that collectively form a part of well-designed icons. Clarity Icons should be understandable to the user…

  • How to Build a UX Portfolio with Examples

    How to Build a UX Portfolio with Examples

    The UX design industry is a vast, complex, and one of the in-demand sectors in the current market. There are various areas like User Research, Visual Design, Content Creation, Interaction design, and many more. When applying for a position as a UX designer, it is crucial to find out your niche area and then portray…

  • How to Prototype in Figma?- Tutorial

    How to Prototype in Figma?- Tutorial

    Prototype in Figma Figma is a cloud-based cross-platform design tool used for designing user interfaces. You can design, prototype, and gather feedback all in one place in Figma. Today, we’re going to learn how to the ‘Prototype in Figma.’   What is prototyping? Prototyping means bringing your design to life. You can walk through different…