Rashika Ahuja

Rashika Ahuja
  • 7 Powerful AI Tools to Speed Up Your UX Design Workflow

    7 Powerful AI Tools to Speed Up Your UX Design Workflow

    Your design team finally nailed the layout — but then lost 2 hours tweaking spacing and rewriting copy.   Sound familiar? UX teams aren’t slow because they lack talent—they’re slow because repetitive, low-impact tasks eat up valuable time.   The good news?   AI is quietly transforming UX design workflows, helping teams ideate, prototype, and…

  • 11 Best Fintech User Experience Practices to Grow in 2025

    11 Best Fintech User Experience Practices to Grow in 2025

    Atleast 73% of users are known to switch banks and finance firms for an even better digital user experience.   The message is clear: A good fintech user experience is no longer a surface-level concern; it’s a strategic growth lever.   Fintech has entered a new era where 90% of companies now have dedicated product…

  • The Ultimate Guide to UX for Product Managers

    The Ultimate Guide to UX for Product Managers

    What if we told you that 70% of product failures have nothing to do with bad engineering, slow development, or a lack of features but everything to do with poor user experience?   Think about it: No matter how powerful your product is, if users find it confusing, frustrating, or unintuitive, they’ll abandon it within…

  • UX Researcher: Why Every Product Team Needs One

    UX Researcher: Why Every Product Team Needs One

    Skipping UX research isn’t just risky — it’s expensive. When product teams design without real user insight, they risk building features no one wants and paying the price in churn, rework, and lost revenue.   Take Snapchat’s 2018 redesign. Aimed at boosting user engagement, it backfired. The new interface was so confusing that over 1.2…

  • The $13.9 Billion Impact of Generative AI Design

    The $13.9 Billion Impact of Generative AI Design

    Imagine this!   A graphic designer buried under deadlines finds a way to save hours of work by discovering a tool that does it in seconds!   That’s what Canva achieved in 2023 when it launched its Generative AI design tool – Magic Studio! Users could now instantly create stunning templates and layouts tailored to…

  • Enterprise Website Design: 8 Must-Have Features

    Enterprise Website Design: 8 Must-Have Features

    Your enterprise website design is your brand’s first impression, sales engine, and trust builder, all rolled into one. Yet, too many businesses treat it like a static brochure rather than a powerful tool for growth. Imagine showing up to a black-tie event in flip-flops – would you command attention? Probably not.   A high-performing enterprise…

  • SaaS UI UX Design: 7 Game-Changing Insights

    SaaS UI UX Design: 7 Game-Changing Insights

    SaaS (Software as a Service) stands out as a game-changing landscape of digital solutions, particularly in how we experience software interfaces. At the heart of this revolution is SaaS UI/UX design, a crucial element that can make or break the success of any SaaS product.   With the increasing demand for intuitive, user-friendly, and visually…

  • Top 7 User Interface Design Trends to Watch in 2025

    Top 7 User Interface Design Trends to Watch in 2025

    Let’s face it – first impressions in the digital world matter more than ever. The moment a user lands on your app or website, it’s your User Interface (UI) design that speaks volumes. It’s not just about looking good; it’s about creating an experience that users can’t forget.   As the best UI UX Design…

  • What is Design Sprint? The Ultimate Guide

    What is Design Sprint? The Ultimate Guide

    When it comes to launching products faster, most teams think about working overtime or cutting corners—but what if there was a smarter way to get from idea to execution?   Enter the design sprint, a structured five-day process for answering critical business questions through design, prototyping, and testing ideas with users. Originally developed by Google…